Meaningful Design
Beyond Design
We design meaningful products empowering companies to transform and confront a world redefined by radical change today.
21AM is more than an innovation design studio. We partner globally to understand people and create meaningful products, interfaces, and services. Combining design, research, marketing, and cognitive psychology, we uncover unmet needs and transform them into solutions that anticipate change.
Driving innovation
We innovate by staying true to our mission: rethinking solutions for cultural and technological change, with meaning for today and the future.
We use our creative intuition powered by the study of environmental, social and technological changes to ideate with responsibility and to innovate by responding to people’s needs and desires, without forgetting emotions.
Design for change
The 21st Century is defined by rising unpredictability and by a pace of cultural and technological change faster than anything we’ve ever experienced before.
We design for change. By understanding cultural and technological shifts, we create products that anticipate needs, evolve with people, and remain meaningful over time.
Emerging challenges
Future species
New realities
latest projects
Vimar View Touch
PRODUCT, +1
A smart home touchscreen anticipating everyday needs with timely information and intuitive controls.
EQUA Smart Home Care
BRAND, +1
An Alexa-based care service connecting older people with everyday support in their own homes.
Musei di Capri
BRAND, +2
A shared identity, physical signage and digital experiences opening up Capri's cultural heritage.
Unico Armonico
PRODUCT, +1
Robotic knee and ankle prostheses designed around mobility and the acceptance of a prosthetic limb.
Fastweb NeXXt One
PRODUCT
A distinctive Wi-Fi 6 router balancing brand identity with efficient design across hardware platforms.
